Creating New Business from New Markets


Export Strategy – Our Added Value

Export Solutions supplies practical Export development solutions for companies of all sizes. Our “roll up our sleeves” approach leverages our experiences and relationships with more than 100 brand owners and leading distributors worldwide. We focus on logical plans to stimulate profitable, incremental growth. Our philosophy is “Crawl, Walk, Run” to international success.

Export Solutions Four Step process

  1. Strategic Analysis

    Evaluate Companies product portfolio for best export prospects. Understand resources available to support launch. Prioritize countries and retailers for export. Identify partner alternatives: Distributors, brokers etc. Develop realistic shipment objectives based upon investment plan.

  2. Category Review/Define Launch Plan

    Review local competitors and category pricing. Highlight your brands point of difference. Define your brands sales strategy: pricing, assortment etc. Create marketing plan to drive consumer trial and repeat purchase.

  3. Distributor/Broker/Partner Identification

    Identify best in class partners in target countries. Conduct thorough partner assessment process. Structure contract to maximize sales and minimize risk.

  4. Plan Implementation/Scorecard Measures

    Gain alignment with distributor on launch plan and timeline. Establish specific Scorecard objectives on Major Customer acceptance, retail availability, pricing, shelf presence, and merchandising programs. Create forum/format for monitoring results and corrective action if required

    60 Export Research Articles

    Export Solutions has published more than 60 articles on Export Strategy and Distributor Management.
    Visit Export Tips to read the free research articlesd
Contact Us to translate your international vision into tangible shipments in 90 countries.

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Testimonials

Dear Greg
I am very grateful for the excellent training we were able to set up with your support in Parma last month. The two-days program proved extremely helpful, rich of insights and experiences that we were striving to deliver to our key People in International Markets.

The two days allowed us to cover broad & strategic issues, such as Country Segmentation & Prioritization, as well as very specific and practical issues, such as the Distributors’ business models, drivers of Distributors’ performance and how that can be influenced by the brand owner, to how to improve performance in the “moment of truth”, with the “More in the Store” section.

I therefore wish to take the occasion to thank you again for your important contribution, and am also very glad to mention that, as we do for all trainings done in the Barilla Lab Learning Center, your program was subject to a post evaluation from all participants, and that it scored among the highest programs taken in these past few years.

With kindest regards,

Marco Bonati
Barilla
Director, Export Markets

At our ESMA annual convention – the summit of the distributor industry in FMCG in Europe – We share thoughts and invite speakers of significance. In Stratford upon Avon in 2009, Greg Seminara was invited to speak about his view on the development of distributor and the elements in the marketing mix of relevance to this business sector. Greg was impressed his audience with his vast knowledge, his ability to communicate and some clear thoughts about the drivers behind results. The feedback to his speech was excellent and participants highlighted his hands on understanding about our business.”

Klaus Smuda
CEO - ESMA
European Sales & Marketing Association

Greg
Thanks for the training workshop you ran for the team, it was very worthwhile and everyone's feedback has been very positive. It has given me a far greater insight into the world of third party sales partners and I am confident that we can now improve on how we work with these partners and ultimately improve our business results. I would have no hesitation in recommending this program to other Johnson & Johnson sales functions”

Thanks

Nick Binz
European Sales Director
McNeil Nutritionals Ltd
A Johnson and Johnson Company

Dear Greg,

We would like take this opportunity to thank you for the good quality result of the Export Development Seminar hosted by Italia del Gusto. The workshop has received an enthusiastic response from all the participants. We have really appreciated your expert information on core topics of strategic export development, Distributor Identification, and Getting more out of current partner relationships. Based on the seminar's success, we look to further collaboration

Best regards
Alberto Volpe
General Director
Consorzio ITALIA DEL GUSTO

Italia Del Gusto is a consortium of many of the Leading Food & Beverage Brands of Italy: Bauli,Barilla,Cirio, Felipo Berio, Illy,San Benedetto