Distributor Identification Experts for 90 Countries

Export Solutions has participated in more than 300 Distributor Identification projects across Europe, Asia, South America, Middle East, and USA/Canada. Our intensive Nine Step Process has benefitted food and personal care companies of all sizes from start-ups to industries largest companies such as Nestle and Procter & Gamble. Export Solutions own the supermarket industries best distributor database, supplying our clients with unmatched clout and contacts versus any other team.

Hire Export Solutions for Distributor Search

Export Solutions works with your team to develop a services profile of qualified distributors, creates and pre-screens a pool of local candidates, leveraging our distributor database, organizes and travels to participate in distributor assessment meetings, and provides insights into distributor cost structures and contract terms and conditions. Projects take 2-3 months to complete from start to finish and our fee averages $10,000. Contact us for more information.

Advisory Services for Distributor Search

Export Solutions serves as an advisor on your Distributor search project. We provide valuable insights via telephone into the best distributor candidates for your brand, key assessment criteria, distributor cost structures, and contract terms and conditions. Projects take 2-3 months to complete from start to finish and our fee averages $2,500. Contact us for more information.

Top 5 Distributor Service for 90 Countries

Export Solutions distributor database includes more than 4,600 distributors in 90 countries. We know many of the distributors in the database and can provide personal insights via telephone on the Top 5 distributor candidates for your brand in 90 countries. Our fee is $250 for two 30 minute sessions to discuss your distributor search. Purchasers must already be subscribers of Export Solutions database or have purchased the country list to participate. To purchase visit Talk to an Expert.

Finding the Right Distributor –Export Solutions Nine Step Process

Establish Partner Selection Criteria

What are the key attributes of your ideal candidate? Product specialization? Service portfolio ? Existing results for current brands? Choosing a Large, “Best in Class” partner versus a “Small, Hungry” company willing to pioneer a new brand is an important preference.

Identify Potential Distributor Candidates

Create a large group of potential candidates. This could include distributors, importers, brokers, or local producers of related products. Highlight companies that are specialists in market sector that you are aiming at. Export Solution streamlines this process with our online directory of more than 4,600 distributors, importers and brokers for 90 countries.

Pre-Screen Candidates

Determine the interest level of leading candidates. Send a brief summary of your product proposition and company credentials to the 5- 10 most promising candidates. A follow-up phone call to your top candidates is an appropriate personal connection. Distributors expressing an interest should complete a company overview recapping their corporate capabilities: Sales, Logistics, Marketing, Store Level Merchandising, Financial etc.

Distributor Interview

Normally, we recommend interviewing at least three candidates depending on the size and scope of a project. Schedule the meeting 3-5 weeks in advance. Provide a specific agenda at least 2 weeks in advance, including pre-work such as category market analysis. Meet the distributor’s team that would work on your business, as well as senior management. Meet in the distributors office for clues on company culture, scale, and capabilities.

Interview Questions and Assessment Grid

Create a list of key questions to ask each candidate. Topics could include local category dynamics, cost of entry, and Distributor success stories. Create a standard grid to evaluate and compare all candidates on a common platform. Export Solutions has templates with over 70 Distributor Interview questions and several Interview Assessment Grid templates.

Retail Evaluation for Distributors Current Brands

Visit target stores for your product to observe category conditions. At the same time, evaluate each distributor candidate’s performance for his existing brands. Do his current brands maintain a strong presence in the market? Or are his brands hard to find? Conduct these visits to leading retailers independently, as an accompanied visit may lead you to select stores which may not be representative of marketplace reality.

Reference Checks

Request references of 5 of the distributors top 10 suppliers. Call at least three references and request insights into performance and capabilities. Acknowledge that these are likely to be positive references, but they always provide significant value. Run a Dun & Bradstreet or other type of credit report on leading candidates.

Contract Terms

This critical step often serves as the most time consuming part of the distributor selection process. Key negotiation areas include contract length, termination clauses, and responsibility for various financial components of the relationship. Consideration should be given to local laws which may supersede any written contract agreements.

Invite Top Choice to your Corporate Headquarters

The visit should include meetings with senior management, factory visit and members of your marketing team. Dedicate time to final details of the launch planning. Create an environment of mutual commitment. The visit serves as an important bonding and relationship building experience between your company and your new partner.

60 Export Research Articles

Export Solutions has published more than 60 articles on Export Strategy and Distributor Management.
Visit Export Tips to read the free research articles

Contact Us

to translate your international vision into tangible shipments in 90 countries.

Subscriber Login

Username

Password

Translate

Chinese English French Portuguese Español

Testimonials

Dear Greg
I am very grateful for the excellent training we were able to set up with your support in Parma last month. The two-days program proved extremely helpful, rich of insights and experiences that we were striving to deliver to our key People in International Markets.

The two days allowed us to cover broad & strategic issues, such as Country Segmentation & Prioritization, as well as very specific and practical issues, such as the Distributors’ business models, drivers of Distributors’ performance and how that can be influenced by the brand owner, to how to improve performance in the “moment of truth”, with the “More in the Store” section.

I therefore wish to take the occasion to thank you again for your important contribution, and am also very glad to mention that, as we do for all trainings done in the Barilla Lab Learning Center, your program was subject to a post evaluation from all participants, and that it scored among the highest programs taken in these past few years.

With kindest regards,

Marco Bonati
Barilla
Director, Export Markets

At our ESMA annual convention – the summit of the distributor industry in FMCG in Europe – We share thoughts and invite speakers of significance. In Stratford upon Avon in 2009, Greg Seminara was invited to speak about his view on the development of distributor and the elements in the marketing mix of relevance to this business sector. Greg was impressed his audience with his vast knowledge, his ability to communicate and some clear thoughts about the drivers behind results. The feedback to his speech was excellent and participants highlighted his hands on understanding about our business.”

Klaus Smuda
CEO - ESMA
European Sales & Marketing Association

Greg
Thanks for the training workshop you ran for the team, it was very worthwhile and everyone's feedback has been very positive. It has given me a far greater insight into the world of third party sales partners and I am confident that we can now improve on how we work with these partners and ultimately improve our business results. I would have no hesitation in recommending this program to other Johnson & Johnson sales functions”

Thanks

Nick Binz
European Sales Director
McNeil Nutritionals Ltd
A Johnson and Johnson Company

Dear Greg,

We would like take this opportunity to thank you for the good quality result of the Export Development Seminar hosted by Italia del Gusto. The workshop has received an enthusiastic response from all the participants. We have really appreciated your expert information on core topics of strategic export development, Distributor Identification, and Getting more out of current partner relationships. Based on the seminar's success, we look to further collaboration

Best regards
Alberto Volpe
General Director
Consorzio ITALIA DEL GUSTO

Italia Del Gusto is a consortium of many of the Leading Food & Beverage Brands of Italy: Bauli,Barilla,Cirio, Felipo Berio, Illy,San Benedetto