Database Accuracy

Distributor Name & Web Site Address

Our accuracy for Company names is 99 %. Companies rarely change their names. Similarly, companies rarely change their web site address. Over 75 % of the distributors listed include a web site address. No web site address usually signals that it is a smaller distributor.

Telephone Number

Normally, we provide a company central switch board number for each distributor. This allows you to identify an alternate person if the listed contact has left the company or changed jobs.

Contact Person

Each listed distributor submits to us the name of the preferred first contact for new product representation inquiries. Usually, this is the name of the managing director, marketing manager, or new products brand manager. Periodically, people change jobs or leave the distributor. We maintain four separate mechanism’s for keeping the database up to date.

Contact Email Address

An email address is provided for 96 % of distributors. For 70 % of companies, we supply a direct email address to the key contact person. For some smaller distributors, we supply only a general mailbox email (info@) type address. Emails bounce back when the contact person changes jobs or leaves the company. Our email address accuracy level runs at 94 %. This translates to 98 % level or higher in established markets of Europe and North America and 80-85 % in emerging markets where people change jobs frequently.

Email Failure Resolution

If your email to an important distributor candidate fails, we suggest a visit to the companies web site and send an inquiry through their general mail box. You may also call the companies telephone number to inquire about the new email address or likely the new person in charge of new business inquiries. Export Solutions appreciates any updates sent to us.

Database Refresh – Four Techniques to Maintain Accurate Data

• 1. Export Solutions mails our Quarterly Export Express newsletter to all 4,600 distributors in our database. If our Newsletter email bounces back, then our research department investigates and corrects the error.
• 2. Export Solutions offers a service called Email Your Company Profile to leading distributors. As with point one, when we perform this service, if we receive a returned email, our research department investigates and corrects the error.
• 3. Distributors are selected to list their companies in our database. Export Solutions is viewed as a valuable partner for new business leads. Leading distributors will email us a notification of a personnel change.
• 4. We are grateful for our community of subscribers around the world. Many of our updates are provided by our subscribers so that all members of Export Solutions will benefit.

Summary

Export Solutions strives to provide current information, but no database is perfect. We are proud of our company level accuracy rate of 99 % and email/contact person accuracy levels exceeding 90 % for most countries. Our customers always maintain the option of checking a distributors web site for an updated email address or calling the contact person directly. All updates are graciously accepted.